Your Facebook group is a storefront. It is open 24 hours a day, you pay nothing in rent, and it can serve ten customers or ten thousand in the same space. The only thing missing is a shopgirl who knows what to do each day.
This playbook is that. Eight sections take you from group settings all the way through to your first thirty days.
You will get the settings right first, because there is no point chasing engagement in a group that is set up wrong. Private, manual approvals, anonymous posting off, Admin Assist off. Then the three strategic membership questions that grow your email list and flag your hottest leads before a new member has even posted.
Section five hands you the welcome script. Copy it, personalize it, send it within 24 hours of someone joining. It reads like a message from a friend rather than a pitch, and it opens the door for product recommendations later.
The heart of the guide is section seven, your 20 minute daily plan, broken into three blocks. Ten minutes welcoming new shoppers, five minutes keeping conversations going, five minutes following up and creating sales moments. Keep that single page open on your phone and everything else in the guide takes care of itself.
Content is consumption. Conversation is connection. And connection is what converts.
What is included
12 page PDF playbook, instant digital download
8 sections covering setup, welcome, engagement and conversion
Must have group settings checklist
3 strategic membership questions that build your email list
Copy and paste welcome script with timing tips
Boutique friendly conversation starters that lead to sales
Your 20 minute daily action plan, broken into three timed blocks
Weekly task list to plan posts, lives and follow ups
A first 30 days plan with what to commit to and what to expect
Who it is for
Boutique owners who already have a group, or are about to start one, and want it to actually make money. Especially good if you are short on time and need a repeatable daily routine rather than another long strategy document.
